Piro

Piro is a brand focused on creating a new lifestyle for its audience. The visual identity combines linear illustrations, typographic elements, and a multi-tone color palette reflecting the brand’s philosophy of thoughtful design.

The logotype, rooted in mechanical and industrial forms, is simple, focused, and also functions as a monogram for the brand. The brand identity moves beyond production, hinting at a quiet, contemporary lifestyle. Its presence is strongest when applied across products and printed materials.